Overall Winner
FreeConvert
beats Adobe Express by 11 points
Adobe Express 31/100
FreeConvert 🏆 42/100
Adobe Express
Free
VS
FreeConvert
From $12.99/mo
The verdict
FreeConvert scores 42/100 against Adobe Express's 31/100. Compare the full breakdown of scores, features, pricing, and user reviews below.
Score breakdown
Dimension
Adobe Express
FreeConvert
Price & Value
★★☆☆☆
★★★☆☆ wins
Features
★★★☆☆
★★★☆☆
Ease of Use
★★★☆☆
★★★☆☆
Reviews
★☆☆☆☆
★★★☆☆ wins
Each dimension rated 1–5. Higher is better across all four.
What users say
Adobe Express
"Adobe-backed online HEIC converter with strong brand recognition but toxic subscription practices"
Pros
Google AIO recommends it as the best online HEIC converter with a dedicated conversion page Cross-platform support covers web, iOS, and Android for HEIC conversion on any device
FreeConvert
"Solid general-purpose online converter with generous free limits but no HEIC-specific optimization"
Pros
Generous 1GB free file size limit handles large HEIC batches from modern iPhones Supports batch conversion of multiple HEIC files simultaneously through the web interface Available as both a web tool and API for automated HEIC conversion workflows
Pricing & value
| Metric | Adobe Express | FreeConvert | Winner |
|---|---|---|---|
| Free tier | Yes | Yes | Tie |
| Starting price | Free | From $12.99/mo | Adobe Express |
Our pick